Apple iPhone 17 Pro Max vs Asus Zenfone 10
Verdict
Our overall take, at a glance
Key takeaways
- Apple iPhone 17 Pro Max leads Asus Zenfone 10 overall by 19 points (81 vs 62 out of 100).
- Apple iPhone 17 Pro Max stands out on Chip Model: Apple A19 Pro, Storage capacity: 256 GB, Display Size: 6.3 in.
- Best value: Asus Zenfone 10 (from $699) — the strongest score-per-dollar of the two.
Apple iPhone 17 Pro Max leads overall
$1,199 at launch
Apple iPhone 17 Pro Max
81
Asus Zenfone 10
62
Best value: Asus Zenfone 10 ($699)
Why it stands out
- Chip Model: Apple A19 Pro
- Storage capacity: 256 GB
- Display Size: 6.3 in
In-depth analysisAI
AI-generated from the cited sources — may be incomplete or inaccurate; verify important details before deciding · generated Jun 2026.
Apple iPhone 17 Pro Max
This is Apple's premium smartphone targeting professional and power users who require top-tier mobile capability. It features the A19 Pro chip and advanced camera systems, making it a flagship device optimized for high performance and durability. Its inclusion of specialized software like Apple Intelligence positions it as a powerful creative and productivity tool.
Best for Mobile photography and videographyBest for Professional content creationBest for Power users utilizing AI productivity tools
Pros
- Powered by the A19 Pro chipset, which utilizes vapor cooling technology to manage heat and sustain peak performance.
- Features an advanced camera system with 48MP rear sensors and includes the longest zoom capability ever implemented on the iPhone.
- The device boasts a Durable design achieved through a heat-forged aluminum unibody enclosure, enhancing longevity and structure.
- Improves user customization with a dedicated Action button for quick access to preferred functions.
- Runs on iOS 26 and features Apple Intelligence, providing new generative AI tools like image creation and Live Translation.
Cons
- The Pro Max model is noticeably heavier than its Pro counterpart at 233g compared to the Pro’s 206g.
- While highly advanced, the device's initial focus on raw capability may overwhelm average users who only need basic communication features.
- Achieving maximum performance requires sustained use of the specialized vapor cooling system.
Asus Zenfone 10
The Asus Zenfone 10 is an entry in the long-running ZenFone series of smartphones made by Asus. It represents a modern iteration following years of model releases [2]. This device is designed for consumers who value the Asus brand experience and a comprehensive mobile operating system interface.
Best for Android enthusiastsBest for Asus brand loyalists
Pros
- It belongs to a historically documented smartphone line, indicating established product continuity [2].
- The device uses a proprietary front-end user interface developed by Asus (ZenUI), which integrates unique companion apps like ZenLink [2].
Cons
- The Zenfone series is part of a discontinued lineage, suggesting the company may shift focus away from the segment [1, 2].
Value for Money
Which is the better deal for the price
Pre-filled with launch prices where known — enter today's price for an up-to-date check. Use the same currency for both.
Apple iPhone 17 Pro Max
Asus Zenfone 10
Performance
Higher benchmark score = faster
Apple iPhone 17 Pro Max1,900,000
Asus Zenfone 101,298,997
Benchmark score — a measured indicator of raw performance, not a guarantee of real-world speed.
Battery capacity
Larger cell — a hardware spec, not battery life
Apple iPhone 17 Pro Max4,823 mAh
Asus Zenfone 104,300 mAh
Capacity is the raw battery size. Real-world battery life depends just as much on the processor, software and display.
Physical Comparison
Weigh them up, then compare real dimensions in 3D
Apple iPhone 17 Pro MaxAsus Zenfone 10
Apple iPhone 17 Pro Max is 27 g (16%) heavier than Asus Zenfone 10.
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Detailed Specifications
The full spec sheet, side by side